Privacy Policy

Important information

This policy contains important information about what to expect when we collect and use your personal information in relation to your use of our website at, our online shop at and your interaction with us generally.

We are a ‘data controller’ of your personal information. If you wish to contact us, please email

Where applicable, this policy should be read alongside any other privacy notices and any additional terms and conditions we may provide to you.

How we collect information about you?

We will collect your personal information when you, for example:

Buy or use any of our products and or services;
Subscribe to newsletters, alerts or other services from us;
Contact us or ask for information about a product or service;
Take part in a competition, prize draw or survey;
Visit our website or our locations;
Interact with us generally; or
Provide your information publicly.
The information we collect about you

We will collect your personal information directly from you, including:

Your name, address, phone number, date of birth and email address;
Your location data - for example, a location is derived from your IP address or data such as a postcode or name of a town or city;
Your contact with us, such as a note or recording of a call you make, an email or a letter, and we may keep a record of any such contact;
Your online account information, including account numbers or any other information related to your account or included in My Account;
Financial information – for example, payment card numbers;
Credential information – for example, we will collect passwords, hints and similar security information used for authentication and access to accounts and services; and
Your preferences for particular products, services and lifestyle activities when you tell us what they are, or we assume what they are, based on how you use our products and services, and your marketing preferences including any consents you have given us.
Please also see the 'Cookies' section for details on what we collect using cookies.

How we will use the information about you?

We will only use your personal information for the following purposes:

Where we need to establish and fulfil a contract with you – for example, if you make a purchase from us (this will include taking payments and arranging delivery of products) or if you have registered a warranty with us;
Where it is necessary for our legitimate interests – for example, to set up and administer your online account, to communicate with you or to handle any complaints;
When we need to comply with a legal obligation – for example, to comply with applicable law or in connection with any legal claims or for compliance, regulatory or tax purposes; or
Where we have your consent – for example, we will send you direct marketing where you have given your consent or (where permissible) you have been given an opportunity to opt out.
Please ensure that the personal information you give us is accurate and kept up to date.

We may use aggregated information and statistics for the purposes of monitoring website usage to help us to develop our website and our services. These statistics will not include any information that can be used to identify you.

How we protect your information?

We will store your personal information only for as long as is necessary, including in relation to your online account activity.

We have put in place appropriate security procedures and technical and organizational measures to safeguard your personal information which includes, for example, limited access and use of passwords.

However, you should be aware that the use of the Internet is not entirely secure and, for this reason, we cannot guarantee the security or integrity of any personal information which is transferred from you or to you via the Internet.

Who we will share your information with?

We may need to share your personal information with members of our group of companies.

It may be necessary to share your personal information with a third party - for example:

Forwarding a support request to a distributor, retailer, licensee or service center;
To service providers, such as logistics providers or delivery services; or
With governmental, legal or regulatory authorities, as required by applicable law.
We use Mailchimp to create and send newsletters to you (when you have opted in). We also use Mailchimp integration to send necessary automated emails to you such as order confirmations, dispatch information and registration conformation. You can find Mailchimp’s privacy policy here:

The information you provide may be transferred to countries outside the UK and the European Economic Area (EEA) (i.e. the EU plus Norway, Iceland and Liechtenstein). If so, we will take steps to ensure adequate protections are in place to ensure the security of your information as if it were processed inside the UK or the EEA.


If you are under 18, you may buy our products, use our services and/or submit your personal information to us only with the involvement of a parent or guardian.


With your consent or (where permissible) you have been given an opportunity to opt out, we may wish to provide you with information about special features of our website or any other services or products we think may be of interest to you. If you would rather not receive this information, you can opt out at any time.

Use of cookies

Cookies are small text files that are placed on your computer by websites that you visit if you agree. We use a mixture of first-party and third-party cookies as described below. Please note that we have no control over a third party’s use of cookies - you can review their privacy and cookie policies on their websites.


We use cookies for the following reasons:

to operate our website and to make it more efficient;
to route your queries and to protect your information;
to improve our content and your experience;
to create reports and analysis; and
to make our website more relevant to you and your interests.

Necessary cookies:

We use the following necessary first-party cookies on our website:

rubyoung.uniqueid - A unique client ID that we use on the website. Once the visitor has registered, this becomes their user ID. Expires after 1-year
rubyoung.accept_cookies - To indicate that the current website visitor has clicked on the ‘accept’ button on the cookie banner. Expires after 1 year